When someone searches for bathroom fitters near them, Google Local Service Ads (LSAs) appear right at the very top of Google, above the regular ads and the map pack. Your business shows with a Google Verified badge, your reviews and a click-to-call button, and you only pay when a real customer contacts you.
Book a free eligibility check About Local Service Ads
Why Local Service Ads work for bathroom fitters
Top of Google
Above the regular ads and the map pack, the first result customers see when they search “bathroom fitter near me”, “bathroom installation” and “wet room”.
Pay per lead
You only pay when a customer calls or messages, never for clicks that go nowhere.
Google Verified
The badge that builds instant trust for work in someone’s home.
Rate every lead and protect your budget
Rate every lead and keep service areas, job types and hours tight, because Google no longer lets you dispute bad leads by hand.
Flat-fee management
Our flat management fee, never a percentage of your spend. Your Google lead budget is separate and set by you.
What we manage for you
- Full LSA setup and Google Verified verification (background and insurance checks).
- Service categories, service area and weekly budget set around your local demand.
- Lead rating, with service areas, job types and hours kept tight to cut junk enquiries.
- A review-generation system to keep you ranked above local rivals.
- Clear monthly reporting: leads, cost per lead and what is working.
Who this is for
Bathroom fitters and installation specialists across the UK who want a steady, predictable flow of local job enquiries without managing Google themselves.
The bathroom work worth advertising
Local Service Ads pay off most on complete bathroom projects, where a homeowner is ready to book a fitter for a room they use every day. We build your campaign around the jobs that fill your diary.
- Full bathroom installations and refits.
- Wet rooms and walk-in showers.
- Ensuite and cloakroom installs.
- Accessible and mobility bathrooms.
- Tiling, plumbing and electrics as one job.
- Design and supply-and-fit projects.
How homeowners search for a bathroom fitter
A new bathroom is a considered spend, so people shortlist a few fitters and want proof they can trust. Local Service Ads put you top with the Google Verified badge before they ever reach the ten blue links.
- Searches like “bathroom fitter near me”, “wet room installer” and “bathroom renovation” plus your town.
- Homeowners comparing two or three quotes, where top and badged wins the call.
- You only pay when a genuine prospect calls or messages, never for clicks.
Frequently asked questions
How much does it cost? Our management fee is a flat monthly fee, quoted after a free call. Your Google lead budget is separate and paid directly to Google, and you set the pace.
How fast will I get leads? Once Google verification is complete (usually one to four weeks for trades), leads can start within days of going live.
What if I get a bad lead? Google has removed the manual dispute button for Local Services Ads, so you can no longer send a form to contest a lead. Charged leads are now reviewed automatically. In the US and Canada that review can credit invalid leads such as spam, duplicates, wrong numbers and robocalls within about 30 days, but Google’s help page lists advertisers in EMEA, which includes the UK, as excluded from automatic lead credits. Calls for job types you do not offer or from outside your service area are billed and cannot be disputed, and Google now charges for missed calls during opening hours when the caller stays on the line for more than 20 seconds (announced for the US first). You can still rate every lead in your dashboard, which helps train Google’s system but does not guarantee a credit. So the real protection is the set-up: tight service areas, only the job types you actually do, an ad schedule that matches when you can answer, and a log of every lead so you know your true return.
See our Local Service Ads management service, explore pages for tilers and plumbers, or book a free eligibility check.
Get a free quote
Tell us about your business and we will check your eligibility and estimate a realistic cost per lead for your area.